Meet the Team

Herbal Medicine Meets Corrective Skincare

Emily Fritchey

Founder/President, Formulator/Visionary

Emily is a Holistic Skin Therapist whose cutting-edge approach to dramatic skin transformation has made her not only a respected trendsetter among her peers in the field of aesthetics and cosmetic surgery, but an award-winning product formulator and expert on the use and application of herbal medicine and botanical skin treatments for aging and problem skin conditions.

Martha Bowers

Martha Bowers

Chief Operations Officer

Martha serves as our operations officer and brings strong leadership and strategic vision to our team. She is a very effective project manager who develops and implements programs, processes, and procedures to sustain operational success. She brings over 25 years of expertise to our brand and is also highly effective in team management to support increased profits.

Martha is a life-long student of natural and alternative methods of healing and is passionate about our mission of incorporating herbal medicine into corrective skincare. She has a huge heart and is very active with charitable organizations with healing missions and is a very giving individual, and is a true asset to our team.

She builds and sustains strong relationships throughout all levels of the company and is results-oriented, customer-focused, and committed to process improvement for long term brand growth.

Tina Harrill CFO, Sunshine Botanicals

Tina Harrill

Chief Financial Officer 

Tina Harrill is responsible for all things finance and administration for Sunshine Botanicals. She plays a crucial role in streamlining Sunshine Botanicals finance and accounting departments to ensure we have the financial resources and structure necessary to support our exponential growth. Tina’s experience and expertise is highly beneficial to Sunshine Botanicals, and her proven track record  of success is key to our brands long term goals and objectives.

She is a graduate of GA State University with a dual degree in Accounting and Finance, and before joining Sunshine Botanicals, and was instrumental in the brand growth of Goody Products, a division of Rubbermaid where she managed the marketing budget and worked closely with the new product development team and is a perfect fit for our growth trajectory…

On a personal note, Tina has a sincere passion for our mission, and is a total “foodie” and wine enthusiast who loves to cook and combine healing herbs and plants in her original recipes! Tina’s sense of humor is so unique – and her positive and optimistic outlook brings out the very best in all our team that helps continue our supportive team environment of creativity, support and encouragement.

Jennifer Boswell

Customer Service and Marketing

Jennifer Boswell has grown with Sunshine Botanicals since 2010 and is very detail oriented and has the ability to laser focus on important details in our supply chain to get fresh products out the door to our customers quickly. She is loyal, highly trusted and a very important part of the Sunshine Botanicals family and vision team!

What ignites Jennifer’s passion is having the influence to help share our products with the world helping people. She has a huge passion for beauty, fashion, and her family. She loves listening to music and antique shopping. Her daily loves include her husband and her 5 children… (and the Georgia Bulldogs). GO DAWGS!!

Amber Wade

Amber Wade

Shipping, Customer Service and Marketing

Amber is a remarkable young woman who brings both her analytical and creative sides to our marketing department. She is coming up through the ranks of our company to expand our reach to multi-generational audiences. Her responsibility is to help broaden our social media platforms.

Art has always been the central theme of her life, and her lifelong study of fine arts, fashion, and beauty led to a career as a make-up artist. She was fascinated by how powerful this art form was when it came to bringing characters to life in the theatre and views life through a very creative lens! All of these experiences come together beautifully as she continues to grow in this exciting, fast-paced position.



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The information contained on this website, including but not limited to, text, graphics, images, and videos are for educational purposes only. The purpose of this website is to promote broad consumer understanding regarding the use of plants, enzymes, and natural remedies for common skin concerns and overall wellness. It is not intended to be a substitute for professional medical advice, diagnosis, or treatment for any skin disorder or health concern. Always seek the advice of your physician or other qualified health care provider with any questions you may have regarding a medical condition you may have or considering treatment options before undertaking a new health care regimen. Our online content does not take the place of medical advice or your primary healthcare provider.